Overview

The SaaS Founder's Guide is the operating manual behind the operating system. Shipping has never been cheaper — deciding is the hard part. These eight short essays cover the path from idea to MRR to a portfolio you can manage with evidence instead of vibes.

New here? Start with Start your SaaS, or jump straight to the chapter you need:

• Start your SaaS — why commercial decisions, not code, decide outcomes
• Pick your first SaaS — choosing an idea you can actually validate
• Validate before you build — evidence before code, always
• Build the small thing — MVPs that are actually minimal
• Launch — getting in front of real users without a "launch" fantasy
• First dollar — the only validation that can't be faked
• Grow — what to double down on once something works
• Portfolio discipline — pruning zombie products and running several bets